WHITEROCK CAPITAL
Humanity’s Capital Engine
Put your money where it belongs: behind humanity!
H4H’s mission is to harness humanity’s collective capacity; for prosperity today, and posterity tomorrow.
To do that, we are learning from the best—and making a few “tweaks”. As BlackRock revolutionized assets under management (AUM), we are redefining assets under stewardship (AUS) for the quantum world.
At White Rock, the only AUM we care about is OM.
From emptiness first emerged
the sacred syllable A-U-M
AUM (“OM”) is the vibration by which the Supreme Spirit brings all things into manifestation. Considered the most important symbol in the Santana Dharma (Hinduism), it represents the primordial sound from which all creation began.
A-U-M denotes three specific aspects of God:
“A” for Brahma (creation)
”U” for Vishnu (preservation)
“M” for Shiva (destruction)
The silence following the three sacred syllables is called “turiya”, often referred to as the “fourth state”. It lays behind the other three states, always existing, symbolizing the ultimate Reality from which all things spring.
A-U-M
The world stands at the precipice of a new age. As war spreads across the globe and people look for leadership they can trust, we are all left wondering, “what’s next for humanity?”
As challenges mount, so do opportunities. That is, for those brave enough to answer the call to reimagine—how we lead, how we serve, and how we grow.
WhiteRock Capital is uniquely positioned to answer that call. As humanity’s first company, ONE Company was founded not to gain, but to give; not to acquire, but to yield; not for greed, but for good; not to self-serve, but to selflessly serve the whole.
Likewise, it is not to be run by a few, but humbly led by many; nor is it to be owned, but stewarded—by the best in us, for all of us.
What’s Next for Humanity?
“We do these things,
not because they are easy,
but because they are hard.”
— Jack Kennedy
Ownership to Stewardship
stewardship (noun): the careful and responsible management of something entrusted to one's care.
Guided by a whole systems, values-driven approach, WRC oversees Assets Under Stewardship (AUS) - financial, environmental, social, and technological resources — committed to creating a peaceful, prosperous planet, and better, beautiful world— for all of us!
Why redefine capital allocation now?
Because it’s about damn time!
“We are all human. And we all have enormous energy
to devote to helping and protecting those we love.”
—MacKenzie Scott, Yield Giving
7 Sister Funds
White Rock Capital is built upon 7 Sister funds working in harmony with one another toward a unified vision. The 7 Sisters are designed to harness humanity’s collective capacity to address the most pressing challenges—and opportunities—of our times.
Leveraging our unmatched leadership from a global network of visionary thinkers, change-agents, and planetary stewards, H4H is changing philanthropy’s face, and reshaping humanity’s future.
7 Pillars of Prosperity form a firm foundation for a united humanity, and a thriving planet. With our hearts, minds, and resources aligned, we can create a world that works for all of us.